Battle of the Boycotts

To say that the American Family Association has had something of a tense relationship with retail giant Wal-Mart would be an understatement.  In the past, the AFA has targeted the chain for everything from using the phrase “Happy Holidays” instead of “Merry Christmas” to sponsoring Diversity Week at Boise State University.  

Last year, when Wal-Mart partnered with the National Gay and Lesbian Chamber of Commerce, the AFA went ballistic and vowed that “1,000,000 families … will not shop at Wal-Mart or Sam’s Club on the Friday or Saturday following Thanksgiving” because of Wal-Mart’s apparent role in furthering the homosexual agenda:   

A quick search for books sold by Wal-Mart found the following related to the promotion of homosexual marriage:

    * What God Has Joined Together: The Christian Case for Gay Marriage

    * Gay Marriage: Why It Is Good for Gay, Good for Straights, and Good for America

    * Legalizing Gay Marriage

    * Why You Should Give a -amn about Gay Marriage

    * Civil Wars: A Battle for Gay Marriage

    * Gay Marriage and Democracy: Equality for All

    * Defending Same-Sex Marriage

    * Why Marriage Matters: America, Equality, and Gay People’s Right to Marry

    * Gay Marriage, Real Life: Ten Stories of Love and Family

A quick search of Wal-Mart’s website turned up the following number of items for sale:

Gay – 1148

Lesbian – 468

Transgender – 40

Bisexual – 38

Gay Marriage – 26

The AFA eventually backed off its boycott threat once Wal-Mart pledged that it would “not make corporate contributions to support or oppose highly controversial issues unless they directly relate to our ability to serve our customers.”

That seemed to placate the AFA, and now that the Human Rights Campaign is urging people not to shop at Wal-Mart because of the store’s refusal to offer domestic partner benefits to its gay and lesbian employees, AFA has come rushing to Wal-Mart’s defense:

Homosexuals have challenged traditional marriage supporters to do battle. We will now see if traditional marriage supporters accept the challenge.

Make every effort to shop at Wal-Mart this Christmas season. The gays want Wal-Mart sales to go down so they can claim victory.

Forward this to your friends and family and urge them to buy at Wal-Mart. Announce this in your Sunday School class, at church, etc. Ask your pastor to announce in church newsletters and bulletins that the homosexuals are challenging those who support traditional marriage. Tell them about the homosexual’s efforts to force Wal-Mart to offer “marriage” benefits and Target’s support for “marriage” benefits.

The only thing consistent about the AFA’s shift from boycott to “buycott” seems to be their militant opposition to equality for gays and lesbians.