American Family Association Slams Walmart For ‘Pro-Homosexual’ Blind Date Ad

Image from episode 2 of Walmart's "Love Is in the Aisle: a dating show at Walmart."

The American Family Association is urging its members to complain to Walmart about a promotional ad featuring two gay guys on a blind date in a Walmart store.

The “ad in question,” notes an AFA press release, is part of a marketing campaign called “Love Is In the Aisle: A dating show at Walmart.”

It’s only a first date, but AFA seems really worried that Pat and Andy might hit it off and end up strolling down another kind of aisle, asserting that “for most Christians and other traditionalists, the idea that marriage is between a man and a woman is sacred.”

“We’ve seen many large corporations reject that in their marketing,” adds the pearl-clutching AFA President Tim Wildmon, “but I honestly never thought Walmart would join the cultural revolution and reject the beliefs of its customer base.”

AFA has sent an action alert urging its “nearly 1 million friends and supporters” to sign a petition complaining that Walmart “has chosen to begin promoting the normalization of homosexuality in conflict with the beliefs of its customer base.”

“It’s clear that Walmart is on the path of elevating homosexual relationships to the same level as the male-female model of marriage,” says AFA’s petition, which asks the company’s president to remove the “pro-homosexual video” and remain “neutral on the controversial issue of homosexuality.”

“At least with a company like Amazon, we knew they were liberal from the outset,” says the AFA’s action alert. “But this seems more like a betrayal from a well-known friend. Sam Walton is probably turning over in his grave.”

The Public Religion Research Institute reported last year that “twice as many Americans now support same-sex marriage as oppose it, 61 percent to 30 percent.  While white evangelicals were least likely to support marriage equality, a majority of young white evangelicals support it.