Bloomberg reported on Monday that Google, joining with the likes of the NRA and Heritage Foundation, will be a primary sponsor of CPAC, the right-wing conference kicking off tomorrow in DC. Google portrayed its sponsorship as just another way for the company to reach campaign professionals, candidates, and tech-savvy young adults:
The company says it will have a presence at both Republican and Democratic events during this year’s election season, including each party’s convention. Google also had a role in the Iowa caucus last month. The CPAC event was attractive because half the attendees are under 25 and heavy users of technology, Google said yesterday in an e-mailed statement.“This event is a great opportunity for us to showcase Google.com/elections and tools like Google+, which we hope will be used by every candidate and campaign,” the Mountain View, California-based company said.